Introduction:
This program functions as
an art exhibition that showcases project work by the final year students of the
graphic department. The name given is “BOLD 2014”. The word “bold” is significant to these two meanings of
“thickness” and “bravery”. Bold is synonymous to graphic designers, in terms of
the rule of
typography.
Apart from that, bold signifies bravery and strength that induced in the heart
of our every student.
This is an individual
project work, where each student are required to study and tackle on any issues
and problems as selected. The significance of the program is to uplift the skills and knowledge of the students
towards thorough creativity and technical in producing communicable designs
that are
effective
without the elusion of facts and theories of art, design and communication.
Objective:
The objective of this
program is to exhibit the project work of the final year students of graphic
department of Faculty of Art and Design, UiTM upon completing their Bachelor
of Art and Design (Hons) (Graphic Design).
Program Participation:
The program will include a
total of 86 students from the graphic department to exhibit their own
individual final project work.
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